When you step into life with a newborn, your days soon turn into a simple routine.
Milk, Sleep, Repeat.
Feeding your baby, helping them settle, and managing newborn naps can feel overwhelming — especially when you’re learning on the go.
But don't worry, you're not the only one googling newborn feeding tips, and baby routine advice. Breastfeeding, pumping, and creating a sleep-friendly environment takes practice, patience, and the right essentials.
We're here to give you some practical tips, gentle reassurance, and tried-and-tested product recommendations to help make feeding and sleeping feel a little more manageable.
From maternity bras to milk storage, nursing pillows to breast pumps, we've got your back!
Contents:
- Feeding Made Easy
- Milk Matters: From Pumping to Storing
- Night, Night, Sleep Tight
- Feeding, Naps, and Staying On Track
- Let's Recap!
Feeding Made Easy
Breastfeeding comes with incredible benefits, but it doesn’t always come naturally — and that’s okay. Let's delve into breastfeeding tips for new mums, latching help, and how to manage sore nipples!
And just a reminder mums, everything you’re feeling is normal.
Breastfeeding Benefits:
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Perfectly tailored nutrition that adapts to your baby’s needs
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Easier digestion for many newborns
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Bonding and skin-to-skin closeness
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Health benefits for mum, including reduced risk of high blood pressure, high cholesterol, and some cancers
Learning to Latch
A good latch ensures your baby gets enough milk while keeping feeds comfortable for both you and baby.
It’s normal to need some practice, and every newborn is different. From challenges you might face, to top tips for a good latch, we've got you!
Common Challenges (You’re Not Alone)
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Sore nipples
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Shallow or painful latch
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Cluster feeding
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Pressure to breastfeed a certain way
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Guilt when things are difficult
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Anxiety around breastfeeding in public
Top Tip:
Try using baby muslins for a little more security when your feeding out and about.
Many parents need support with latching, and sometimes, all it takes is looking at some tips to master the art.
Latching Tips for Breastfeeding
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Get Comfortable: Sit upright with a nursing pillow, and keep water and a burp cloth nearby.
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Position Baby Properly: Cradle, football, or side-lying hold and ensure baby's nose lines up with your nipple.
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Wait for a Wide Open Mouth: Gently tickle lips to encourage a big yawn.
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Bring Baby to the Breast: Chin touches first; mouth covers nipple + areola.
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Check for a Good Latch: Lips flanged outward, cheeks rounded, swallowing visible, feed is pain-free.
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Break Suction Safely: Insert a finger in the corner of the mouth before unlatching.
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Skin-to-Skin Helps: Bare chest contact encourages natural feeding reflexes.
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Ask for Support: Lactation consultants and parent groups can help if challenges persist.
Remember: it’s okay if breastfeeding doesn’t feel “natural” from day one. Most parents learn through patience, support, trial and error.
Choosing the Right Nursing Bra
Choosing the right breastfeeding bra can make a huge difference to your experience. The right bra not only provides comfort during frequent feeds but also helps you feel confident and comfortable whether you’re feeding at home, out and about, or during those night-time feeds.
A comfortable, supportive nursing maternity bra can make feeding simpler, more enjoyable, and much less stressful. Be sure to look for:
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Soft, breathable fabrics such as bamboo
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One-handed clips/no clips for easy access
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Stretchy fit for fluctuating milk supply
Top Tips:
Try using a nursing sports bra for added support when exercising between feeds!
Nursing Pillows: Posture & Positioning
A breastfeeding pillow is one of the most recommended breastfeeding essentials for new parents.
Using the best nursing pillow for you will help position your baby correctly, and reduce strain on your neck, shoulders, and arms during feeds.
When choosing a nursing pillow for breastfeeding, consider:
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Supportive yet soft materials that hold baby comfortably
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Adjustable or contoured shapes to suit different feeding positions
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Easy-to-clean covers for convenience
- Plump filling for added support
A good nursing pillow not only improves latch and positioning but also makes feeding more relaxing for both parent and baby.
Milk Matters: From Pumping to Storing
Breast pumps can be a game-changer for parents, offering flexibility, helping to build a milk stash, and supporting shared feeding. The right pump makes expressing milk more comfortable and fits into your daily routine, rather than disrupting it.
Choosing the Right Breast Pump
When choosing breast pumps, think about:
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Manual breast pumps — great for occasional use
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Electric breast pumps — ideal for daily pumping
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Single pumps — compact and lightweight
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Double electric pumps — efficient and perfect for regular pumpers
The BABYGO® Air™ Electric Breast Pump is designed with comfort and convenience in mind. It’s lightweight and wearable, so you can move around while pumping, and its quiet operation makes night feeds or work use much less stressful.
The pump mimics a baby’s natural suckling pattern, with adjustable modes and intensity, while a closed system keeps milk hygienic.
It’s easy to clean, portable, and comes with multiple flange sizes to suit different needs, making it a practical choice for busy parents.
Top Tip:
Research into a manual vs an electric breast pump is important in finding the best breast pump for you!
Safe & Convenient Milk Storage
Storing breast milk safely is key for feeding flexibility, whether you’re building a freezer stash, returning to work, or sharing feeds with a partner.
Proper storage ensures your baby gets all the nutrients they need, while making your feeding routine 10 times easier!
Breast milk storage bags are a convenient, hygienic way to keep milk fresh. They can be frozen or refrigerated and are easy to label with the date, time, and amount — helping you rotate your milk and reduce waste.
Reusable breast milk storage bags offer an eco-friendly option, while disposable bags are perfect for quick, mess-free storage that's space-saving, hygienic, and has no washing required (bonus!).
Many parents find having a combination works best. Reusable bags for everyday use and disposable bags for travel or bulk storage.
By keeping your milk organised, and using storage bags that suit your lifestyle, you can take some of the stress out of feeding while making sure your baby always has milk ready when they need it.
Top Tips:
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Lay freeze bags flat for easy stacking
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Store milk in the back of the freezer
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Use clear sections or baskets to make it clear
- Be sure to label bags with the date, time and amount inside the bag
Thawing Milk Safely
Thawing breast milk correctly helps preserve its nutrients and keeps it safe for your baby:
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Plan Ahead: Move frozen milk to the fridge overnight to thaw slowly. This gentle method keeps nutrients intact.
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Use Warm Water: If you need milk quickly, place the sealed bag or bottle in a bowl of warm (not hot) water until thawed.
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Never Microwave: Microwaving can create hot spots and damage nutrients. Always avoid direct heat.
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Use Within 24 Hours: Once thawed in the fridge, use the milk within 24 hours. Do not refreeze.
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Mix Gently: Swirl the milk to mix separated fat, but avoid vigorous shaking.
Following these steps keeps your milk safe, nutritious, and ready for your baby while reducing waste.
Night, Night, Sleep Tight
Safe, comfortable sleep starts with the right bedtime essentials.
A baby sleepsuit can make bedtime smoother for both you and your little one as the right one can keep your baby comfortable, cosy, and at a safe temperature throughout the night.
Look for baby grows with:
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Breathable fabrics such as bamboo
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Good stretch
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Two-way zips for quick night changes
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Thermoregulating properties
- Fold over hands and feet for versatility
When it comes to keeping your baby warm at night, many parents wonder whether a traditional blanket or a baby sleeping bag is the safer choice.
Sleeping bags are widely recommended because they help maintain a consistent temperature and reduce the risk of blankets slipping over baby’s face.
They’re designed to stay securely on your little one, preventing kicking off covers and helping promote safer, uninterrupted sleep.
Blankets, while soft and familiar, can easily bunch up or become loose during the night, which may increase the risk of overheating or covering baby’s airway.
If you do use a blanket, it should always be lightweight, tucked in firmly below the chest, and kept well away from baby’s face.
Baby Sleeping Bags
Pros
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Stay securely on baby — no kicking them off during the night
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Reduce the risk of covers slipping over baby’s face
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Help maintain a consistent, safe temperature
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Available in different tog ratings for seasonal comfort
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Great for wriggly sleepers who move a lot
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Can support a calming bedtime routine as a recognisable sleep cue
Cons
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Not ideal for very warm weather unless using a low-tog, breathable version
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Slightly more expensive than blankets
Baby Blankets
Pros
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Soft, familiar, and often more affordable
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Easy to layer depending on room temperature
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Can be used for naps, tummy time, and pram use
Cons
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Can slip over baby’s face, posing a safety risk
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Babies can kick them off, leading to disrupted sleep
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Harder to maintain a consistent temperature
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Must be tucked in very securely to be safe
Top Tip:
Be sure to us a baby sleeping bag guide to get the right one!
Keeping your baby warm at night is important, but it’s just as crucial to avoid overheating. The best approach is to dress your little one in light, breathable layers that can be added or removed as needed.
Feeding, Naps, and Staying On Track
Your routine may not look like anyone else’s, but guess what, that’s completely okay.
Some days may feel organised. Some days may feel chaotic. But every family finds their own version of Milk, Sleep, Repeat.
We are here with the ultimate tips and tricks to help you along the way!
Lean on Support
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Midwives
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Health visitors
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Lactation consultants
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Baby support groups
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Online parenting communities
Night Feeding Hacks
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Keep supplies by the bed
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Use soft, supportive sleepwear
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Minimise bright lights
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Keep water and snacks handy for yourself
Celebrate Milestones
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First long stretch of sleep
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First outing with baby
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First freezer stash
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First day you feel confident feeding in public
They might seem small, but they’re huge steps forward.
Let's Recap!
Life with a newborn is a constant cycle of Milk, Sleep, Repeat — and while it can be overwhelming at first, it quickly becomes your family’s unique rhythm.
From mastering breastfeeding and finding the right nursing essentials, to pumping, storing milk safely, and creating a cosy sleep environment, every small step helps make things feel a little more manageable.
There’s no perfect routine and no “right” way to feed or settle your baby. What matters most is finding what works for you.
Lean on support when you need it, celebrate the little wins, and trust that you’re doing an amazing job. With the right guidance, products, and reassurance, you’ve got everything you need to navigate those early days with confidence.
You've got this!